WIPLY×SCENIC USA

Interactive Travel
Experience
for Scenic USA

Turn cruise and tour marketing into interactive destination finders, luxury itinerary games, lead capture quizzes, and email experiences that inspire travelers to request a quote.

USE CASES

How Scenic USA Can Use It

Destination Finder Pop-Up

A website iframe quiz helps travelers choose between Europe river cruises, expedition journeys, yacht cruising, or land tours.

Luxury Upgrade Giveaway

A play-to-win experience rewards qualified leads with onboard credit, suite upgrade entries, or private consultation offers.

Email + Social Campaigns

Interactive links for email, Meta, TikTok, and advisor outreach turn passive impressions into travel preference data.

INSTAGRAM STORY AD

A social ad that drives straight into the game

Scenic USA can promote a play-to-save offer in Instagram Stories, sending travelers directly into the interactive sample game where they engage, enter, and share travel preferences.

Scenic USA Instagram Story ad mockup

Mockup image for illustration only — a concept visual showing how a Scenic USA activation could look in market.

Scenic USA SMS text message campaign mockup

Mockup image for illustration only — a concept visual showing how a Scenic USA activation could look in market.

TEXT MESSAGE CAMPAIGN

Turn SMS into a play-to-save cruise offer

Scenic USA can text loyalty members or past guests a personalized offer that links directly to the game, encouraging them to play for up to $300 off their next cruise.

EMAIL ACTIVATION

Turn email into a playable booking moment

Scenic can use email to launch interactive games like last-minute cruise discovery, letting travelers play, swipe, and reveal personalized offers that move them from inspiration to booking.

Scenic USA email game campaign mockup

Mockup image for illustration only — a concept visual showing how a Scenic USA activation could look in market.

ONBOARD QR ACTIVATION

QR codes can turn any ship touchpoint into a game

Scenic can place QR codes at concierge desks, dining areas, lounges, elevators, excursion sign-up tables, or printed itineraries so guests can play for engagement, connection, and personalized recommendations like which excursion their family should choose that week.

Scenic USA onboard QR code game activation mockup

Mockup image for illustration only — a concept visual showing how a Scenic USA activation could look in market.

Scenic next cruise booking game campaign mockup

Mockup image for illustration only — a concept visual showing how a Scenic USA activation could look in market.

NEXT CRUISE BOOKINGS

Use gaming to bring guests back for their next journey

After a sailing, Scenic can combine a short satisfaction survey with a branded memory-match game that rewards guests with onboard credit or a discount toward their next cruise, turning post-trip engagement into future booking intent.

THE IMPACT

Why It Matters

Luxury travel shoppers need inspiration and guidance before they convert. Interactive experiences make that journey measurable.

More time spent exploring Scenic itineraries
Better lead qualification by destination and budget
More hand-raisers for travel advisor follow-up
FEATURED CONCEPT

Scenic Dream Itinerary Finder

SCENIC USA

Where should your next luxury journey begin?

Rhine & Danube
Antarctica
Mediterranean
Australia
Explore

Personalize the travel planning journey

A branded experience that recommends Scenic itineraries, captures destination preferences, and routes high-intent travelers to quote requests or advisor consultations.

3x
More Engagement
47%
Higher Intent
89%
Completion Rate
PLAYABLE SAMPLES

Click a sample game to play it live

Ready to build a Scenic USA pilot?

Book a Call →