Turn Every Interaction
Into a Loyal Customer
Across online, in-store, email, QR codes, retail activations, and CTV.
Wiply helps Purely Elizabeth convert website traffic, retail shoppers, and social audiences into email subscribers, repeat buyers, and brand advocates — through games that feel as good as the products.
Trial Game & Stats
The live Purely Elizabeth branded game from the trial period — play it now, and see the real performance results below.
Protein Granola Launch Game
From the protein granola event activation
Trial Period
May 15 – May 29, 2026
Game Performance
Dashboard
×Protein Yogurt Game
Catch the Granola
Website Coupon
Unlock Game
Replace static discount pop-ups with a branded interactive game — capturing emails, driving purchases, and creating a memorable brand moment.
Reward Options
Customer Flow
Traffic from ads, social, search, or direct
A branded pop-up invites them to play — not the typical boring discount prompt
Quick, fun, fully branded with Purely Elizabeth ingredients and identity
Guest enters contact info to reveal their reward
10% off, free shipping, free product — reward is unlocked
Customer shops and converts — with a higher AOV and brand memory
Interactive Experiences
During Breakfast!
Scan the Product
& Play for Loyalty
A QR code sticker on the packaging invites customers to play a Purely Elizabeth game right at the shelf or at home — earning points, unlocking offers, and joining the loyalty program. Turns every bag sold into a CRM touchpoint.
QR Code on CTV
& Pause Ads
When a viewer pauses their show on Hulu, Peacock, or streaming TV — a Purely Elizabeth branded pause ad appears with a QR code. Viewers scan it with their phone to play a quick game and unlock a reward. Turns passive TV time into active brand engagement and first-party data capture.
Stadium Scoreboard
& Sports Activations
At college football games, NBA arenas, and major sporting events — a Purely Elizabeth branded QR code appears on the scoreboard during a timeout or halftime. Fans scan to play a sports-themed game (predict the play, trivia challenge, catch the granola) for a chance to win prizes. Massive reach, instant engagement, and thousands of email captures in one commercial break.
Scan In-Store
At Target, Whole Foods, and specialty grocery stores — a branded point-of-purchase display features a prominent QR code with "Scan to Play & Win." Shoppers scan while at shelf or from home to instantly play for a chance to win a year's supply of granola. Drives impulse purchases, captures first-party data, and creates memorable in-store moments.
Make Every Touchpoint
a Conversion Moment.
From website pop-ups to retail QR codes to seasonal campaigns — Wiply turns passive impressions into measurable business outcomes.