Wiply Logo×Humaine
Interactive Engagement Platform

Turn Audiences Into
Participants

Help your clients increase engagement, capture first-party data, drive conversions, and create measurable interactions across retail, sponsorships, events, sports marketing, and digital campaigns.

40+

Experience Types

<3 min

From Brief to Live

100%

Fully White Labeled

Zero Dev

Required

Interactive Experiences That Drive Real Business Outcomes

Beyond Campaigns.
Meaningful Participation.

Humaine delivers powerful marketing and growth solutions. Wiply adds an interactive engagement layer that transforms passive audiences into active participants.

  • Increase audience engagement and participation
  • Extend time spent with brand activations
  • Capture first-party customer data voluntarily
  • Drive loyalty and retention
  • Accelerate product launches and promotions
  • Strengthen brand recall and recognition
  • Create measurable interactions beyond impressions
How It Works

Wiply's AI-Powered Platform Creates Interactive Brand Experiences in Minutes

Step 1

Client Shares a Brief

Humaine's client defines the campaign goal — a product launch, sponsorship activation, event engagement, or lead generation initiative.

Step 2

Generate a Branded Experience in Minutes

Humaine leverages Wiply's AI-powered platform to create and customize interactive games using each brand's assets, messaging, and objectives.

Step 3

Human Connection Drives Loyalty

Interactive experiences tap into psychology — reward, play, and achievement create emotional brand connections that turn one-time buyers into loyal, engaged customers.

Client Use Cases

Experiences Built for Real Business Goals

See how leading brands use Wiply-powered interactive experiences — retail promotions, sponsorship activations, event engagement, lead generation, and customer acquisition campaigns.

Live Experience Demos

Explore Live Experience Demos

Each experience below is fully interactive — built for real brands across retail, sponsorships, events, and digital campaigns. Every activation is 100% customizable with client branding, copy, rewards, and mechanics.

Heineken × Inter Miami

Sponsorship Activation · Fan Engagement

Sports Challenge

Sponsorship Activation · Audience Participation

Crunchy Crisps

Retail Promotion · Consumer Engagement

Roaster's Coffee

Product Launch · Customer Acquisition

Coca-Cola

Consumer Activation · Brand Engagement

Coca-Cola Sports Activation

Sponsorship · Fan Participation

Kind Snacks

Retail Engagement · Lead Generation

🎮 Desktop: ← → arrow keys to catch snacks • Mobile: swipe left & right

Purely Elizabeth

Consumer Activation · Lead Capture — 1,000+ entries, 82% conversion

JLR Interactive Experience

Premium Brand Activation · Audience Engagement

NBA Fan Activation

Sports Sponsorship · Fan Engagement

Heineken Hockey

Sponsorship Activation · Instant Reward

🎮 Desktop: ← → arrow keys to catch pucks • Mobile: swipe left & right

Brooks Running

Product Launch · Match & Win

🎮 Desktop: ← → arrow keys to catch gems • Mobile: swipe left & right
Experience Library

40+ Interactive Experience Formats

Match & Win, Product Discovery, Sports Challenge, Prediction, Instant Reward, Interactive Quiz, Reaction Challenge, Memory Challenge — and many more.

Row 1: Air Defense, Click Speed, Flappy, Taps, Spot The Difference, Drop It
Row 2: Pick The Box, Bricks, Wordle, Rhythm Game, Slot Machine, Air Defense
Row 3: Swipe, Ninja, Hockey, Lucky Spin, Word Guess, Twisty Arrow
Row 4: Memory Game, Tower, Basketball, Cups, Gems, Match in a Row
Row 5: Soccer 3D, Slingshot, Starblaster, Product Finder, Quiz, Time Puzzle
Deployment Flexibility

Launch Anywhere

One experience, deployed across every channel your clients need — web, mobile, QR, events, retail, in-app, and digital campaigns. Zero additional production time.

Web

Mobile

QR Codes

Events

Retail

In-App

Sponsorship Activations

Digital Campaigns

CTV & OTT

Email Campaigns

Rich Media

Video Integration

Measurable Outcomes

Business Outcomes Your Clients Can Achieve

Interactive engagement delivers measurable results across retail, sponsorships, events, digital campaigns, and every customer touchpoint.

Audience Participation

Transform passive audiences into active participants who voluntarily engage with your client's brand.

First-Party Data Capture

Collect valuable customer information — emails, preferences, behaviors — through voluntary participation.

Product Awareness

Educate consumers through interactive brand experiences that build recall and purchase intent.

Loyalty & Retention

Drive loyalty program signups, repeat engagement, and customer retention through rewarding interactions.

Conversions & Redemptions

Reward participation with offers, prizes, and exclusive incentives that drive purchasing decisions.

Time Spent With Brand

Extend the time consumers spend actively engaging with your client's brand beyond passive impressions.

Sponsorship Activation

Convert passive sponsorship exposure into interactive fan engagement with measurable participation rates.

Lead Generation

Track registrations, opt-ins, and conversions — building qualified prospect pipelines across campaigns.

Interactive Experiences That Drive Real Business Outcomes

Wiply enables Humaine to deliver interactive engagement experiences that help clients increase participation, collect first-party data, and create measurable customer interactions.

Increase Engagement

Transform passive audiences into active participants. Interactive experiences drive measurably higher engagement than traditional formats.

Capture First-Party Data

Collect valuable customer information — emails, preferences, and behavioral signals — through voluntary, rewarding interactions.

Drive Conversions

Reward participation and create meaningful customer journeys. Consumers spend an average of 4+ minutes with Wiply activations.

Launch Faster

AI-powered experience creation takes a brief to a fully branded, live activation in under 3 minutes. No development required.

Deploy Everywhere

Web, mobile, QR codes, events, retail, in-app, sponsorships, and digital campaigns — one experience, infinite reach.

Fully Branded for Every Client

100% white-labeled activations customized with your client's colors, fonts, logo, messaging, and rewards in minutes.

Why Now

The Calendar Is Full of
Engagement Opportunities

South Africa's upcoming event calendar creates a unique window for brands to activate interactive engagement campaigns — before, during, and after each moment.

Key Opportunity
Sports & Sponsorship
Jun–Jul 2026

FIFA World Cup 2026

The biggest sporting event on the planet lands in North America — and South African fans, brands, and sponsors will be fully activated. A once-in-a-generation engagement window.

Campaign Ideas

  • Predict the match winner
  • Bracket challenge & leaderboard
  • Spin to win fan merchandise
  • Goal-scoring instant win

Best For

QSRBeverageTelecomRetailSports sponsors

Domino's × FIFA World Cup — Live Campaign Sample

Key Opportunity
Sports & Sponsorship
July 2026

Springboks Rugby Season

The Springboks host England, Scotland, and Wales in the new Nations Championship — one of the biggest marketing opportunities of the year.

Campaign Ideas

  • Predict the score
  • Pick the winning team
  • Spin to win team merchandise
  • Fan trivia challenges

Best For

TelecomBeverageQSRRetailFinancial services
Events & Culture
August 2026

Women's Month

National Women's Day is observed in August and many South African brands run Women's Month campaigns throughout the month.

Campaign Ideas

  • Women's Month trivia
  • Instant win rewards
  • Female entrepreneur spotlights
  • Community engagement campaigns

Best For

RetailBankingBeautyHealthcareConsumer brands
Key Opportunity
Sports & Sponsorship
Aug–Sep 2026

Springboks vs All Blacks Series

One of the largest sporting rivalries in the country. Massive audience reach and sponsorship opportunities.

Campaign Ideas

  • Pick the winner
  • Predict the final score
  • Weekly fan contests
  • Bracket-style challenges

Best For

BeverageSports sponsorsRetailMedia companies
Events & Culture
September 2026

Heritage Month & Heritage Day (Sept 24)

One of South Africa's most celebrated cultural holidays — often referred to as 'Braai Day.'

Campaign Ideas

  • South African trivia
  • Heritage challenge
  • Regional competitions
  • Instant-win promotions

Best For

Food brandsGroceryBeverageRetailTelecom
Retail & Consumer
September 2026

Back-to-School (Term 4 Planning)

South African schools return after the September break, creating retail opportunities for school supplies, apparel, and technology.

Campaign Ideas

  • School challenge games
  • Parent reward programs
  • Student competitions

Best For

RetailTelecomTechnologyConsumer brands
Seasonal
October 2026

Summer Launch Season

As South Africa heads into summer, brands launch seasonal campaigns around travel, outdoor activities, entertainment, and lifestyle.

Campaign Ideas

  • Vacation sweepstakes
  • Summer instant wins
  • Travel challenges

Best For

HospitalityTourismAirlinesRetailBeverage
Retail & Commerce
November 2026

Black Friday

One of the largest retail shopping events in South Africa.

Campaign Ideas

  • Mystery discounts
  • Unlock your offer
  • Scratch-to-reveal deals
  • Countdown campaigns

Best For

RetailEcommerceShopping centersFinancial services
Seasonal
Nov–Dec 2026

Summer Holidays

South Africans begin holiday travel and leisure spending heading into December.

Campaign Ideas

  • Holiday sweepstakes
  • Travel giveaways
  • Daily rewards campaigns

Best For

HospitalityTourismRetailBeverageTelecom
Retail & Commerce
December 2026

Day of Reconciliation & Festive Season

Dec 16 kicks off the peak holiday season — the largest retail and consumer spending period of the year.

Campaign Ideas

  • 12 Days of Prizes
  • Holiday countdowns
  • Advent-style games
  • Gift giveaways

Best For

RetailGroceryShopping mallsHospitalityTelecom

Top 5 Wiply Opportunities for South Africa H2 2026

1Springboks Rugby & All Blacks Series2Women's Month3Heritage Day / Braai Day4Black Friday5Holiday & Summer Travel Campaigns

Start building now — interactive activations are live in under 3 minutes, ready to deploy before the next major event on your client's calendar.

Humaine + Wiply Partnership

Ready to Create More Engaging
Customer Experiences?

Let's explore how interactive engagement can help your clients increase participation, generate leads, and create measurable business outcomes.

Wiply×Humaine

© 2026 Wiply. All rights reserved. Partnership Program.